About YouShould
Why it exists, how it started, and who is behind it.
YouShould exists because recommendations alone do not lead to action. Telling someone what they should do is easy. Helping them actually do it, and knowing whether it happened, is not.
The idea for YouShould came from years of working with destinations, organizations, and communities that wanted to guide people through real-world experiences. Trails, tours, challenges, and programs all shared the same problem. How do you turn a list of ideas into something people actually complete?
After spending 10 years as the CTO of Bandwango building digital pass technology, Trevor Meier set out to create a platform focused on clarity, flexibility, and real-world participation without unnecessary complexity.
YouShould was built to make experiences easy to create, easy to share, and easy to understand. The goal is simple. Turn “you should” into “they did.”
Company Information
Email: info@youshould.app
Business address:
8 Via Paquete
San Clemente, CA 92673
United States